wij zijn Elemental, strategy designers voor Positive Business
Strategie • Strategische projecten • Coalities
our services
Strategy
Visie, ambitie en strategie • Nieuwe business modellen • Jaarplannen (OGSM, OKR)
Strategische projecten
Proposities en innovatie - Organisatie en governance • Duurzaamheid en B Corp
Coalities
Coalitie design • Collective action• Reparatiecoalitie • Partner FutureUp • B Good for leaders
Impactful events
Meetings - Hosting - Sessions - Circular events
At a glance
15+
Toegewijde strategiemakers, strategiefabriekers en collega's
400+
Clients have worked with us to create their positive impact
12+
Years of experience in strategy, innovation and transformation
AMS
A strategy agency based in Amsterdam Zuidoost
Mission-driven, since day one.
Our DNA
We make strategy,
work for
impact.
We are at a crossroads: faced with the choice of continuing on the path of unlimited economic growth focused on short-term profit maximisation. Or, we can take an entirely new direction, in which everyone actively contributes to the creation of a sustainable and inclusive society. Organisations can make positive impact on this: large and small, in business, government, education and research. Elemental feels responsible for this critical transition and is very keen to use its knowledge and expertise to make an impact together.
Work
Work that matters.
Internal transformation at Tony's Chocolonely
Tony's was looking for support to design and develop a strong foundation, leveraging their current strengths and developing further to meet current and...
Redesigning healthcare education for our ageing society with ZOHRA
In West Brabant, elderly care providers (Surplus, Mijzo, Thebe) have joined forces with vocational education (Curio, Avans) to reshape care training to address the growing shortage of care professionals. The answer is...
New strategy for Nyenrode Business University
Nyenrode Business University (Nyenrode) faced the challenge of developing a new positioning strategy in line with the contemporary needs of the Netherlands. With a senior team and academic staff, they translated the original founding idea into...
Circular business model for Reukema
Reukema used to be a scrap metal trader. But when looking at all movements in the global scrap metal market they decided to take a different approach. After partnering with TU Delft and finding a...
Sustainability department at Amsterdam municipality
Municipality embraces doughnut concept for organisational design and achieving sustainability goals
Sustainable impact at L'Oréal Netherlands & Belgium
The Western European headquarters of L'Oréal in Paris has set ambitious sustainability goals for 2030, outlined in the "L'Oréal for the Future" strategy. Each country was tasked with translating this strategy into a locally relevant...
